Getting rejected by Apple, missing Play Store policy requirements, uploading wrong screenshots, forgetting the privacy policy link — every one of these delays your launch by days. TechEinHub handles the entire submission process so you don't have to learn the hard way. Based in Ahmedabad, Gujarat, India, serving clients in India, USA, UK, UAE, and Australia.
What We Handle End-to-End
Most developers know how to build an app. Very few know every requirement for a smooth first-time submission to both stores. We've been through it 50+ times — we handle all of it.
Apple Developer Program ($99/year) and Google Play Console ($25 one-time) account creation, identity verification, banking setup for paid apps, and D-U-N-S number registration for company accounts. We guide you through every step.
App title, subtitle (iOS), short description (Android), long description, keyword field (iOS) — all written for search ranking and conversion. We research keywords specific to your category and target markets in India and globally.
Store screenshots are the #1 factor in converting a store page visit to an install. We design screenshots that highlight your app's key features with compelling captions — in the exact dimensions required for iPhone, iPad, and Android.
Keyword research using tools like AppFollow, Sensor Tower, and MobileAction. We identify high-volume, low-competition keywords for your category, target them in the right metadata fields, and track ranking after launch to iterate.
Upload of your production build (IPA via Transporter / AAB via Play Console), configuration of all metadata, privacy policy URL, age rating questionnaire, data safety form (Android), privacy nutrition labels (iOS) — submitted and tracked.
If Apple or Google rejects your app, we analyse the rejection reason, fix the issue or write the appeal response, and resubmit. Apple rejections are common on first submission — we've dealt with every standard rejection category.
Apple rejects roughly 40% of first-time submissions. Google's automated review catches policy violations developers didn't know existed. We run a pre-submission checklist against current store guidelines before we submit — so your app doesn't spend an extra week in review.
Apple vs Google — Different Rules
Apple's review is manual — a human checks your app against 100+ guidelines. Google's first-pass review is automated but category-specific apps (finance, health, kids) get manual review too. Both change their policies regularly. We stay current on both.
Both stores require a live, accessible privacy policy URL — not a PDF, not a Google Doc with restricted access. It must cover what data you collect, why, and how it's used. We create a compliant policy page and link it correctly in the submission.
Apple's privacy nutrition labels and Google's Data Safety section must accurately reflect your app's actual data collection — not an approximation. If your code collects device IDs or location but your form says it doesn't, you'll be rejected. We audit your app code and complete these forms accurately.
The age rating questionnaire asks about user-generated content, violence, mature themes, and in-app purchases. Answering incorrectly — even unintentionally — can put your app in the wrong age category or trigger additional review. We complete the questionnaire based on a real analysis of your app's features.
If your app offers digital content, subscriptions, or premium features, Apple requires IAP through their system. Directing users to a website to pay for digital goods that unlock in-app features is an immediate rejection. We identify these flows before submission and advise on the right implementation.
Android's Play Store requires every sensitive permission (camera, location, contacts, microphone) to be declared in the Data Safety form with a clear purpose. Permissions present in the APK but not disclosed in the form trigger automatic rejection. We cross-reference your manifest against the form.
A controlled beta with 20–100 real users before your public launch is one of the highest-ROI activities you can do. It catches the issues QA missed and builds your initial review base. We manage the entire tester programme on both platforms.
Why run a beta before public launch?
The Play Store and App Store both factor your initial ratings and crash rate into your organic ranking. An app that launches with 3 crash reports in the first 48 hours gets suppressed in search results — sometimes permanently. A pre-launch beta with 50 real users helps you catch the final bugs, collect your first 5-star reviews, and go live with momentum instead of a clean slate.
Most app failures happen in the first 7 days — not because the app is bad, but because something breaks under real production load that testing didn't catch. We watch your app so you can sleep.
We monitor Firebase Crashlytics or Sentry in real time during the first week. Any crash spike — especially a new crash type affecting >1% of sessions — is flagged within hours. We alert your dev team and coordinate an emergency fix build if needed.
1-star reviews in the first 48 hours can tank your store rating for months. We monitor new reviews on both stores, identify patterns (e.g., "app crashes on login"), escalate to your dev team, and draft developer responses to reviews within 24 hours — keeping your public profile professional.
We track your store listing conversion rate — what percentage of people who view your page actually install. If it's below 20–25%, it usually signals a screenshot or description issue. We provide recommendations to improve conversion in the first week while traffic is at its highest.
If a critical bug is found post-launch, we coordinate a fast-tracked patch submission. iOS App Store allows expedited review for emergency bug fixes. Google Play allows instant staging rollout updates. We manage the process to get your fix live as fast as possible — with the right submission flags.
At the end of week one we deliver a report: total installs, crash-free session rate, store conversion rate, review summary, keyword ranking changes, and our recommendation for week-two optimisations — whether that's a store listing update, a bug fix release, or a review campaign.
Real answers about costs, timelines, rejections, and what you need to prepare before we start.
50+ apps launched. Both stores. ASO-optimised listing, rejection handled, testers managed, and 7 days of post-launch monitoring — all from Ahmedabad, India, for clients globally.